{"id":2600,"date":"2021-12-25T10:40:47","date_gmt":"2021-12-25T10:40:47","guid":{"rendered":"https:\/\/sinitargaming.com\/wires\/?p=2600"},"modified":"2021-12-28T17:54:05","modified_gmt":"2021-12-28T17:54:05","slug":"nft-madness-hits-the-gaming-industry-with-an-epic-backlash","status":"publish","type":"post","link":"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/","title":{"rendered":"NFT madness hits the gaming industry &#8211; with an epic backlash"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2600\" class=\"elementor elementor-2600\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-637a2e59 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"637a2e59\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-73ec5627\" data-id=\"73ec5627\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f9ad57 elementor-widget elementor-widget-heading\" data-id=\"9f9ad57\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.2 - 22-12-2021 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h6 class=\"elementor-heading-title elementor-size-medium\"><i>Disclaimer:<\/i><\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d52f655 elementor-widget elementor-widget-text-editor\" data-id=\"d52f655\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.2 - 22-12-2021 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>This post may contain a certain grain of sarcasm inside. The statement below also absolutely can age badly, in case of something will change to better with NFT practical use (I&#8217;d be happy if so), but..<\/p>\n<p>As for now and how it is, even though initially created with probably good intention as a technology, most of&nbsp;<a href=\"https:\/\/en.wikipedia.org\/wiki\/Non-fungible_token\" target=\"_blank\" rel=\"noopener\">NFT<\/a>&nbsp;usage examples is practically a scam. From understanding of product&nbsp;uniqueness, moral standpoint and most importantly &#8211; how it&#8217;s mostly being used today. Not to get me wrongly &#8211; anyone is free to do whatever feels needed with their own money. Yet, this doesn&#8217;t change the reality of NFTs as they are now.<br>A digital scheme which gives you..nothing to owe. You receive a digital product which absolutely can be replicated &#8211; the only what differs you from anyone else who owns it for free is the&nbsp;receipt &#8211; the fact you paid (often, a ridiculous amount of money) for it. You own and&nbsp;<a href=\"https:\/\/en.wikipedia.org\/wiki\/Non-fungible_token#Copyright\" target=\"_blank\" rel=\"noopener\">don&#8217;t own<\/a>&nbsp;it at the same time. Do you feel the&nbsp;<a style=\"font-size: 16px;\" href=\"https:\/\/www.urbandictionary.com\/define.php?term=a%20sense%20of%20pride%20and%20accomplishment\" target=\"_blank\" rel=\"noopener\">sense of pride and accomplishment<\/a>&nbsp;yet? No? Well, that&#8217;s your problem right here.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-452ab42 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"452ab42\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc14b83\" data-id=\"dc14b83\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58ad8a4 elementor-widget elementor-widget-heading\" data-id=\"58ad8a4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h6 class=\"elementor-heading-title elementor-size-medium\"><i>The gold rush.<\/i><\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-113dcdd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"113dcdd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3c2038e\" data-id=\"3c2038e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-428c86d elementor-widget elementor-widget-text-editor\" data-id=\"428c86d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>To sell nothing for lots of money. In different forms, this always existed in our society, but NFT brought that to a new level. And now it came to gaming industry. Of course, the most talented individuals and organisation of humankind rushed to this gold mine.<br \/><br \/>First,\u00a0Peter Molyneux, who once created such an iconic game like\u00a0<a style=\"font-size: 16px;\" href=\"https:\/\/en.wikipedia.org\/wiki\/Black_%26_White_(video_game)\" target=\"_blank\" rel=\"noopener\">Black and White<\/a>\u00a0and worked on well-known series like\u00a0<a style=\"font-size: 16px;\" href=\"https:\/\/en.wikipedia.org\/wiki\/Fable_II\" target=\"_blank\" rel=\"noopener\">Fable<\/a>\u00a0(and generally popularized the god simulator genre), announces a new game. No, no the\u00a0<a href=\"https:\/\/store.steampowered.com\/app\/232810\/Godus\/#app_reviews_hash\" target=\"_blank\" rel=\"noopener\">Godus<\/a>\u00a02. In it, you&#8217;ll have to buy..and NFT land to even start playing. To quote the author, you will be &#8220;<a href=\"https:\/\/www.pcgamer.com\/peter-molyneuxs-next-game-is-play-to-earn-and-all-in-on-nfts\/\" target=\"_blank\" rel=\"noopener\">earning and owning your gameplay<\/a>&#8220;. Which means you gotta risk your real life money inside the game. Doesn&#8217;t look like something..hmm? Oh well, nevermind.<\/p><p>Also, Ubisoft\u00a0<a href=\"https:\/\/twitter.com\/Ubisoft\/status\/1468264199876923394\" target=\"_blank\" rel=\"noopener\">announced\u00a0<\/a>basically an NFT\u00a0<a href=\"https:\/\/twitter.com\/stephentotilo\/status\/1470107122239262724\" target=\"_blank\" rel=\"noopener\">merch<\/a>\u00a0in their games. Trailer, packed with meaningless hashtags, got\u00a0<a href=\"https:\/\/i.imgur.com\/QQbaD5A.png\" target=\"_blank\" rel=\"noopener\">disliked<\/a>\u00a0so much that it was hidden from Ubisoft Youtube channel. Later, even Ubisoft own developers negatively\u00a0<a href=\"https:\/\/youtu.be\/LeeLLqaqmBs\" target=\"_blank\" rel=\"noopener\">responded<\/a>\u00a0to company &#8220;innovative solution&#8221;. But even the massive backlash both outside and inside the company didn&#8217;t stop them to back down from the idea, only promise to &#8220;<a href=\"https:\/\/decrypt.co\/88880\/after-backlash-ubisoft-calls-gaming-nfts-a-major-change-that-will-take-time\" target=\"_blank\" rel=\"noopener\">rethink<\/a>&#8221; it. It even got\u00a0<a href=\"https:\/\/www.eurogamer.net\/articles\/2021-12-16-french-trade-union-calls-ubisoft-nft-scheme-a-useless-costly-ecologically-mortifying-technology\" target=\"_blank\" rel=\"noopener\">criticized<\/a>\u00a0by the French trade union for the absurdity.<\/p><p>Lastly for today (but something tells me definitely not at all), studio behind S.T.A.L.K.E.R. 2\u00a0<a href=\"https:\/\/twitter.com\/stalker_thegame\/status\/1471148058708791308\" target=\"_blank\" rel=\"noopener\">decided<\/a>\u00a0that their game development process is not yet shady enough already. Thus, they decided to create an own &#8220;<a href=\"https:\/\/www.theverge.com\/2021\/12\/15\/22834567\/stalker-2-nfts-metahuman-dmarket\" target=\"_blank\" rel=\"noopener\">metaverse<\/a>&#8221; inside the game itself. Practically &#8211; to sell is shady digital product which is not interesting to the players, for a pretty real money.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f8a270 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f8a270\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8d4ea81\" data-id=\"8d4ea81\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e423a8 elementor-widget elementor-widget-heading\" data-id=\"0e423a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h6 class=\"elementor-heading-title elementor-size-medium\"><i>Ok. So what's the problem?<\/i><\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5ff4392 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5ff4392\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-03c5a6a\" data-id=\"03c5a6a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a7c006 elementor-widget elementor-widget-text-editor\" data-id=\"6a7c006\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>On the surface, there&#8217;s none. You don&#8217;t like &#8211; you don&#8217;t buy, right?<br \/>There&#8217;s also nothing bad with NFT itself in its literal meaning &#8211; as there&#8217;s nothing bad to sell your product, digital or not. But the reality of its implementation in gaming industry is that so it&#8217;s being used only to further expand the already often predatory monetization in videogames. For companies CEOs, NFT is yet another, n+1 way to slide the hand inside the player&#8217;s pocket. NFT products will not make the gameplay better. They will not allow ingame native trading ecosystem (if such exists) to become better.<br \/>Want it or not, any videogame design is being decided by company CEOs to a certain extent. And if the CEOs and publishers will see the NFT scam works, that it&#8217;s an effective way to earn even more money from thin air &#8211; they will force developers to change the videogames design and mechanics in the way to be wrapped around these monetization mechanics in first turn. Not about the gameplay mechanics themselves. Sadly, from how it looks right now, this tsunami will only hit the gaming industry harder in the near future. Can you do something about this? Yes. Vote with your wallet.<br \/><br \/>It&#8217;s not about to ban NFT from existence. It could be\u00a0<a href=\"https:\/\/newscentre.vodafone.co.uk\/press-release\/nft-of-worlds-first-text-message-auction-for-charity\/\" target=\"_blank\" rel=\"noopener\">used for good<\/a>. But as it often happens, how the tool will serve humanity is determined not by the initial design or\u00a0<a href=\"https:\/\/i.imgur.com\/pCNjCG4.jpg\" target=\"_blank\" rel=\"noopener\">purpose<\/a>\u00a0of it, but by how it&#8217;s being\u00a0<a href=\"https:\/\/i.imgur.com\/t98HzBY.jpg\" target=\"_blank\" rel=\"noopener\">used<\/a>\u00a0by us. And the difference can be disastrous.<br \/><br \/>Thanks to\u00a0<a href=\"https:\/\/www.youtube.com\/c\/YongYea\/videos\" target=\"_blank\" rel=\"noopener\">YongYea<\/a>,\u00a0<a href=\"https:\/\/www.pcgamer.com\/\" target=\"_blank\" rel=\"noopener\">PC Gamer<\/a>,\u00a0<a href=\"https:\/\/www.theverge.com\/\" target=\"_blank\" rel=\"noopener\">The Verge<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.eurogamer.net\/\" target=\"_blank\" rel=\"noopener\">Eurogamer<\/a>\u00a0for providing the source articles and videos.<br \/>You can also read more gaming\u00a0<a style=\"font-size: 16px;\" href=\"https:\/\/sinitargaming.com\/wires\/gaming-news\/\" target=\"_blank\" rel=\"noopener\">news<\/a>\u00a0and\u00a0<a href=\"https:\/\/sinitargaming.com\/wires\/opinions\/\" target=\"_blank\" rel=\"noopener\">opinions<\/a>\u00a0on Wires here.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Disclaimer: This post may contain a certain grain of sarcasm inside. The statement below also absolutely can age badly, in<\/p>\n","protected":false},"author":1,"featured_media":2603,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,5,24],"tags":[34,68,72,69,75,71],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NFT madness hits the gaming industry - with an epic backlash<\/title>\n<meta name=\"description\" content=\"NFT madness hits the gaming industry - with an epic backlash Ubisoft and S.T.A.L.K.E.R. 2 NFTs - WireS - nerdy news and opinions\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sinitar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sinitargaming.com\/wires\/#website\",\"url\":\"https:\/\/sinitargaming.com\/wires\/\",\"name\":\"WireS - nerdy news and opinions\",\"description\":\"nerdy articles without bs\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sinitargaming.com\/wires\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/sinitargaming.com\/wires\/wp-content\/uploads\/2021\/12\/chernobyl_nft.jpg\",\"contentUrl\":\"https:\/\/sinitargaming.com\/wires\/wp-content\/uploads\/2021\/12\/chernobyl_nft.jpg\",\"width\":1280,\"height\":720,\"caption\":\"NFT Stalker 2\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/#webpage\",\"url\":\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/\",\"name\":\"NFT madness hits the gaming industry - with an epic backlash\",\"isPartOf\":{\"@id\":\"https:\/\/sinitargaming.com\/wires\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/#primaryimage\"},\"datePublished\":\"2021-12-25T10:40:47+00:00\",\"dateModified\":\"2021-12-28T17:54:05+00:00\",\"author\":{\"@id\":\"https:\/\/sinitargaming.com\/wires\/#\/schema\/person\/e7e43a4077ae42c123bef7773e9c380f\"},\"description\":\"NFT madness hits the gaming industry - with an epic backlash Ubisoft and S.T.A.L.K.E.R. 2 NFTs - WireS - nerdy news and opinions\",\"breadcrumb\":{\"@id\":\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sinitargaming.com\/wires\/2021\/12\/25\/nft-madness-hits-the-gaming-industry-with-an-epic-backlash\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sinitargaming.com\/wires\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"NFT madness hits the gaming industry &#8211; 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